Europe’s new breed of SEO founders are builder-operators who code proprietary...

https://chancesexpertwords.wordpress.com/2026/05/04/the-european-shift-why-agency-reinvestment-beats-ad-spend/

Europe’s new breed of SEO founders are builder-operators who code proprietary tools and publish rigorous research. It’s a shift that demands more from clients. Stop chasing vanity metrics and audit their engineering stack