Personalization is no longer a nice-to-have—it’s the new normal. Whether it’s...

https://wiki-mixer.win/index.php/Why_Is_Personalization_in_Everything_from_Shopping_to_Streaming%3F

Personalization is no longer a nice-to-have—it’s the new normal. Whether it’s streaming services suggesting your next binge or fitness apps tailoring workouts to your progress, digital experiences now adapt to you